Thursday, October 15, 2009

Will 'Where the Wild Things Are' enchant or repel audiences?


By Sarah Sluis

Last night, in a theatre dotted with kids wearing cardboard crowns just like the boy lead, Max, I saw Where the Wild Things Are . Like many of my generation, the book by Maurice Sendak was one of my Max is king where the wild things are favorites, in part because it defied easy explanation. Max breaks rules and is mean to his Mom, then goes on this weird, parallel adventure that's never really explained. All in a few hundred words. Max's wolf suit, in particular, captured my imagination. In the movie it's just as compelling, and comes with the addition of Converse sneakers to place the movie in a modern, but still retro, context.

I loved the soundtrack by Karen O (a singer in the Yeah Yeah Yeahs). It would burst in with just the right note of ebullience during the rumpus or dirt clod fight. But it's also eclectic. Not everyone likes the Yeah Yeah Yeahs, and those that aren't a big fan of children choruses (apparently one of the most hated things about music, according to an NPR "This American Life" I once listened to) will probably dislike the film's music even more. But director Spike Jonze's choice in the soundtrack reflects his sensibility for everything else about the movie. He's not trying to please everyone. Maybe he doesn't even care that the movie has some slow spots in the middle. He's certainly not trying to make a Disney movie.

In the press notes, Jonze explains that "kids are

given so much material that's not honest, so when they find a story

like this it really gets their attention." It's true that Americans in particular are known for sheltering their children, which leads me to wonder how this movie will play across the world. In an interview with Newsweek, Sendak rails against Disney for defanging the Mickey Mouse of his youth (he apparently used to have teeth) and spoke of how his immigrant parents believed in giving children the full, messy, Max goat where the wild things are evil truth. Will Max's disobedience of his mother read the same across cultures? Or the presence of monsters who want to eat you one minute and are your friends the next?

More immediately, how will the movie do this weekend? Thompson on Hollywood puts tracking at $25 million, a plausible figure. Toy Story / Toy Story 2 has been playing this week, and the studio announced that it extended its engagement through a link on Twitter to this video. Meanwhile, Cloudy with a Chance of Meatballs will be entering its fifth week, and will probably dip below $10 million. Among family and kid-oriented fare, the field is wide open. Let the wild rumpus start!



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