Tuesday, February 12, 2013

New Pixar trailer offers campus tour of 'Monsters University'

Drumroll, please. Pixar has released the first full-length trailer for Monsters University in the U.K., but thanks to YouTube, people in the U.S. can get a peek at Mike and Sully back when they were in college. This trailer gives the full rundown on the prequel. Back in the day, Mike and Sully were roommates. Who didn't like each other. But then, by working together, did. Disney had already released a teaser trailer in the U.S., and it's likely the full trailer will show up in front of an animated release soon since the film comes out June 21.


Because this is a follow-up feature, it's not so surprising that so much of the story is given away in the trailer. I still admire Pixar's famously nebulous campaign for Up, which Brave and non-Pixar release Wreck-It Ralph have also used, leaving major twists under wraps to surprise audiences. The trailer makes the movie seem
like a cut-and-dry story of rivals turned friends, but I wouldn't be
surprised if Pixar has a few tricks up their sleeve. One clip shows the young monsters on what appears to be a break-in mission, and there's also a genuinely scary monster we briefly glimpse. Perhaps those scenes will feature unexpected reversals and unusual characters?






Like Wreck-It Ralph, Monsters University will offer a strong nostalgia component to the parents accompanying their children to the theatre, which should also continue the animation house's trend of drawing in
non-family and date night audiences. Since Disney's acquisition of Pixar, it appears that both brands have changed. Disney movies have become more Pixar-like, especially Wreck-It Ralph, which seemed like an idea hatched in a Pixar think tank. Pixar went into Disney Princess territory with Brave, which had a similar feel to Disney's princess installment from just a couple of years ago, Tangled. Then there's been Cars 2, the financially successful Pixar franchise that fell flat among critics. Monsters University promises to have more heart than Cars 2, and many will welcome the chance to spend another 90 minutes in the charming world where monsters are just friendly creatures in search of scared humans.


 



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