Monday, March 26, 2012

Wildly successful 'Hunger Games' earns $155 million

Attracting both fans of the book and the average moviegoer, The Hunger Games earned $155 million this weekend, topping even the highest predictions. There are few franchises that I can really get behind, so I'm pleased that the adaptation did so well--the third-highest opening ever (unadjusted). With so many theatres available for opening weekend, this movie should have a steep Hunger games peeta katnissdrop next week. Looking at the charts featuring the highest opening ever, it's impressive how much variation there is in the "opening weekend percent of total" column. The two Twilight movies just below Hunger Games' spots earned 48-49% of their total from their first weekend. The Dark Knight earned just 29% of its total from the first weekend. Hunger Games should fall closer to Twilight than The Dark Knight, but that still would put the movie at over $300 million domestically.


Although plenty of critics have savaged The Hunger Games, many have also come out on the positive side. In exit polls, moviegoers gave the futuristic movie an "A" rating. This would bode well for weeks to come, but pretty much everyone I know that was interested in the franchise has seen it already. Coming weeks should see repeat viewers, laggers, as well as people curious about the fuss.


Even with The Hunger Games to contend with, 21 Jump Street racked up $21.3 million in its second week. The comedy dropped 41%, in line with most of the other movies in the top ten. The exception? John Carter, just three weeks after the $250+ million film debuted, dove 63% to $5 million. Disney's epic is officially a flop.


In eighth place, October Baby rallied up $1.7 million. The anti-abortion drama may have The raid redemption machetegotten additional momentum from the Republican political arena, where women's health issues have been in the forefront. Since it released on just 390 screens, it had a healthy $4,400 per-screen average.


The ultra-violent The Raid: Redemption earned $15,700 per screen at fourteen locations. Foreign movies with lots of combat tend to do well at home, and this one had great reviews to boot.


This Friday, Snow White redo Mirror Mirror will release opposite the epic sequel Wrath of the Titans.


 



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