Monday, March 1, 2010

'Shutter Island' bests 'Cop Out' and 'The Crazies'


By Sarah Sluis

Despite the arrival of fresh competition, Shutter Island dropped less than 50% in its second weekend to hold onto the top spot for the second week in a row, earning $22.2 million. Director Martin Scorsese and star Leonardo DiCaprio are enjoying some of the best box office they've had in awhile, along with a $75 million cumulative gross.

Tracy jordan bruce willis cop out Cop Out debuted in second with $18.5 million. The Kevin Smith-directed, humorous tale of two misfit cops opened higher than star Bruce Willis' previous movie, September's Surrogates. For Tracy Morgan of "30 Rock," this was his first headlining role. Unfortunately, our critic Ethan Alter found Morgan's "unpredictability," his "comic energy...at odds with the movie he's been cast in...it's hard to escape the feeling that he's been advised to keep himself in check." As a big fan of his character on "30 Rock," I only hope his next feature, the ensemble piece Death at a Funeral, will fix the problem.

Horror movie remake The Crazies had been The crazies remake building slowly in awareness, and ended up just $2 million short of Cop Out with a $16.5 million total. While many horror movies do the biggest business on Friday, this movie, like many others, peaked on Saturday with a 6% bump from Friday. The poor weather on the East Coast, which had largely cleared up by Saturday (at least in the New York area), may account for the unusually large Saturday bumps across the board. Shutter Island went up 55%, Cop Out 29%, and Avatar 114%.

Avatar astounded for yet another week with a minuscule 13% drop and another $14 million. After months of prodding, including one attempt thwarted by a sold-out show, my own parents finally saw the movie and pronounced the film "stunning." My scientist father was in awe of the 3D technology and apparently sat on the edge of his seat the whole time. Their reception matches the general word-of-mouth that exists for the movie, which has had astounding longevity at the box office. With the Academy Awards next Sunday, the movie will likely see another bump two weeks from now, once the awards tally is in.

The Ghost Writer added 39 locations this weekend and came away with a $20,000 per-location gross, which tipped the movie's cumulative gross over the $1 million mark. A 50% plus drop in per-location earnings is about standard for specialty films, and a $10,000 per location gross next week, combined with an expansion, would rack up millions of dollars for the film.

A prophet photo Sony Picture Classics' A Prophet debuted one week ahead of the Academy Awards, where it is nominated for Best Foreign Film. At nine locations, the prison drama brought in $18,800 per-location for a total of $170,000, a number that will increase in weeks ahead, especially if the movie, regarded as a frontrunner for the win, ends up with an Oscar.

This Friday, Alice in Wonderland will make its 3D and IMAX debut along with a decidedly different cop movie, Brooklyn's Finest.



3 comments:

  1. Thank you for reviews !! I watched this movie last week and really enjoyed it. The story of movie is fantastic. All credit goes to Robb Cullen . He has done great job.

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  2. It is my pleasure to read your article! Thank you for sharing! good luck!

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  3. That?s Too nice, when it comes in india hope it can make a Rocking place for youngster.. hope that come true.

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