Five new films may have opened on Christmas day, but it seems audiences preferred to seek out known successes, rather than take a chance on novel fare. The Hobbit: The Desolation of Smaug won the weekend for the third week in a row with its $29.9 million haul, while Disney’s hit Frozen, now in its fifth week, skated past last weekend’s tough competitor American Hustle as well as Anchorman 2 to earn the second highest gross ($28.8 million). Though Smaug continues to track behind last year’s Hobbit prequel, it nonetheless joins Gravity as the only two films this year to have retained their No. 1 standing for three consecutive weekends. As for Frozen, which has surpassed even the most optimistic expectations, it boasted the third highest fifth-weekend gross ever, just behind the $30 million Titanic earned its fifth weekend in theatres, and Avatar’s $42.8 million.
Anchorman 2: The Legend Continues chuckled its way to the No. 3 slot with $20.2 million. So far, the comedy has earned $83.7 million domestically. Will Ferrell’s long-gestating sequel should easily surpass the first Anchorman’s $85.7 million cume within the next few days.
In fourth place, David O. Russell’s American Hustle made like stars Amy Adams and Bradley Cooper and danced its way to a cool $19.6 million. The film has so far enjoyed (almost) universal critical acclaim and positive word-of-mouth. More awards nominations seem imminent, which should significantly boost its already impressive $60 million cume. Pundits believe an overall take of $100 million is likely.
The only new release to have landed within the weekend’s Top 5 – and then just barely – was Martin Scorsese’s much hyped The Wolf of Wall Street. The Leonardo DiCaprio-starrer earned $18.5 million, or $34.3 million for the five-day holiday spread. There are those who believe the film’s low Cinemascore rating of a “C” bodes poorly for its continued box office success, predicting a quick flameout within the next week or two. Others, however, think Street’s controversial depiction of stunted adolescence/hubristic debauchery will continue to draw viewers, especially if the rumors prove true and the film earns an Oscar nod or several.
Saving Mr. Banks, which has struggled to find its audience these past few weeks, finally clicked with holiday moviegoers. The true story of how Walt Disney successfully won the film rights to Mary Poppins from persnickety author P.L. Travers earned $14 million, a great uptick of 50%.
Unfortunately, with the exception of The Wolf of Wall Street, the full story of the holiday’s new releases isn’t as uplifting. The Secret Life of Walter Mitty did OK business with its $13 million weekend gross and $25.6 million five-day haul. Those figures are respectable, though they pale in comparison with past Ben Stiller hits Night at the Museum and the Meet the Parents movies. Still, at least Stiller and his collaborators weren’t part of the very, very expensive 47 Ronin, directed by and starring Keanu Reeves, which tanked with $9.9 million ($20.6 million over the five days). They also had nothing to do with Grudge Match, a flop with $7.3 million ($13.4 million five-day), nor, thankfully, with Justin Bieber’s docu-bomb, Believe ($2 million/$4.3 million). As Mitty himself is well aware, it’s all about perspective.
Even given the aforementioned string of less-than-boffo bows, though, the day’s big news is all about 2013’s box-office success. Final numbers have yet to be tallied, but as of yesterday the domestic box office was just $1.6 million shy of the $10.837 billion record set in 2012. With today and tomorrow still to go, it’s safe to assume 2013 will be another one for the books.
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