Monday, December 16, 2013

‘Smaug’ smolders at weekend b.o.

The Hobbit: The Desolation of Smaug performed as expected this past Friday, Saturday and Sunday, even with weather conditions that were once again less than conducive to venturing outside. The Lord of the Rings prequel didn’t match the boffo opening of its predecessor, The Hobbit: An Unexpected Journey and that movie’s $84.6 million haul, though it was still the weekend’s top earner by a Middle-earth mile. Journey raked in $73.7 million domestically, which is more or less on target with last Friday’s predictions.  Although its gross also fell short of previous December blockbusters I Am Legend, which opened to $77.2 million, and Avatar ($77 million), Smaug is tracking very strong overseas. In fact, it’s out-performing the first Hobbit territory by territory, having reaped $131.2 from 49 markets.


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In second place, Disney’s Frozen continues to skate along as an unqualified success for the Mouse House. The tale of two princesses dipped 32% to earn $22.2 million, upping its domestic gross to $164.4 overall.

Many had expected Tyler Perry’s A Madea Christmas to earn that No. 2 slot, which Frozen continues to keep warm. Unfortunately, this latest outing for Perry’s wisecracking granny was a disappointment, even more so when held against the director’s other films. Madea bowed to $16 million, Perry’s third-lowest opening yet. It's the lowest opening of any film to feature Madea. Yet even with such a soft bow and those poor reviews, Perry/Madea should still have a fairly merry $50 million Christmas on his hands.

Out of the Furnace will have most likely seen its way out of theatres by then. The weekend’s No. 4 earner took in just $2.3 million after free-falling 56% from last week. So far, the film has earned an anemic $9.5 million.


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Luckily, the movie’s star, Christian Bale, has another lauded project to distract him. His other, more high-profile film, American Hustle, is just beginning a successful theatrical run. Having opened in six locations, Hustle scored a great $690,000 for a per-theatre average of $115,000. Fellow awards contender Saving Mr. Banks didn’t fare quite as well, though its $421,000 haul from 15 theatres is nothing to turn up a finicky nose at. It’ll likely play better once it opens wide this Friday.



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