‘Ride Along’ eases ahead of ‘Awkward’

As expected, the domestic box office turned in a series of soft numbers over this past, Super Bowl weekend. The top 12 films earned a combined $72.4 million – which, however, is still a small improvement over this same weekend last year. Clocking in at No. 1 yet again, Ride Along experienced a slight downturn of 42% to earn $12.3 million. The cop comedy has now raked in a little under $93 million in total, and has officially pulled up ahead of Kevin Hart’s last hit film, Think Like a Man, which grossed $91.5 million in 2012. This is the third weekend in a row Ride Along finished the weekend ahead of its competitors. Such a distinction has earned it a place among lucrative company: Gravity and The Hobbit: The Desolation of Smaug also reigned as kings of the box office for three or more consecutive weekends.

Speaking of royalty, the princess protagonists of Disney’s Frozen have yet to lose their appeal. The Mouse House released a sing-along version of its tenacious hit film, and the gambit paid off. Frozen climbed right back up the box-office charts to land at No. 2 this weekend, adding another $9.3 million to its staggering cume of $360+ million. It’s on track to out-gross Despicable Me 2 ($368.1 million) by mid-month.

That Awkward Moment will likely be on its way out by the time Frozen reaches the aforementioned benchmark. Moment marks the worst opening yet for a Zac Efron vehicle: The film debuted to $9 million. With an underwhelming Cinemascore rating of a “B” and less than laudatory reviews from the critics, That Awkward Moment will probably flame out to $20 million or so by the time it finishes up its theatrical run.

At No. 4, The Nut Job earned $7.6 million and crossed the $50 million mark on Sunday (we should have opted for a lively kids’ film over yesterday’s ho-hum football game, too). Lone Survivor just missed besting the animated caper, grossing $7.2 million and enjoying a box-office milestone of its own: The film has now earned $100 million. In fact, Survivor is the last 2013 release to do so, making it the 35^th movie in the past year to earn $100 million or more – a new box-office record.  The last year to have seen so many $100 million successes was 2009, when 32 movies earned the distinction.

Unfortunately, Labor Day’s distinction is not nearly so positive. The Jason Reitman romance had the worst opening of the weekend. Day bombed with $5.4 million. Technically speaking, the film’s debut is better than previous Reitman efforts Young Adult ($3.4 million) and Thank You for Smoking ($4.5 million), however, those films both had much smaller releases, opening in roughly half the number of theaters than Labor Day. Reitman’s contemporary David O. Russell, on the other hand, is in the midst of a career upswing. American Hustle is now the director’s most successful movie, beating Silver Linings Playbook with its current standing of $133.6 million.

Finally, Gravity added $2 million to its domestic cume of $264 million. Over half its earnings stemmed from IMAX screenings.

‘Frozen’ fells latest from ‘Paranormal Activity’ franchise

It might be time for the guys behind Paranormal Activity to switch off the camera and call it a day. The Marked Ones, the fifth installment in the found-footage horror series, had the franchise’s softest opening this past Friday, Saturday and Sunday. The weekend’s only new release grossed $18.2 million, which is over $10 million less than its predecessor, Paranormal Activity 4 (itself a disappointment when compared with its predecessor, Paranormal Activity 3, and that film’s $52.7 million opening). With a low Cinemascore rating of a “C-,” The Marked Ones isn’t expected to remain in theatres for long and will most likely top out at around $35 million. Luckily for Paramount, however, the film cost just $5 million to make.  Even with a weak box-office performance, the movie should still turn a small profit.

There’s nothing small about the kind of numbers Disney’s Frozen continues to pull in. Once again, the princess musical earned the weekend’s highest gross. Frozen is the first movie since Avatar to take the No. 1 slot its sixth weekend in theatres. It raked in $20.7 million domestically and officially crossed the $600 million mark internationally. But how does the movie’s theatrical endurance compare with other, past offerings from The Mouse House? It is now Disney Animation Studio’s second most successful film of all time, just behind The Lion King, and the fourth most successful original animated film. In other words, like its two female leads, Frozen holds its own.

 

The Hobbit: The Desolation of Smaug failed to hold onto its standing as one of the weekend’s top two earners. The second Lord of the Rings prequel grossed $16.3 million to clock in at No. 3, just behind Paranormal Activity: The Marked Ones. So far, Smaug has taken in almost $229.6 million domestically and over $500 million internationally, boasting a total worldwide cume of $756.6 million.

Surprising several pundits, and to the great dismay of those who believe the film glorifies the excesses of its frat-boy financiers, The Wolf of Wall Street took the No. 4 spot, earning $13.4 million. Wolf’s domestic finances now stand at $63.3 million. If the 3-hour movie continues to reap the benefits of the press attention lavished on its detractors, and if it does manage to pull in a few Oscar nominations, the film is looking at a total gross of $100 million by the time it leaves theatres.

 

One ‘70's-themed ensemble edged out another for the weekend’s No. 5 spot, with American Hustle taking the prize. The David O. Russell dramedy out-grossed Anchorman 2 to earn $13.2 million, bumping its domestic total to a figure just shy of $90 million. Ron Burgundy and his comedic cohorts drew enough viewers to earn $11.1 million. The successful sequel has now earned a (would you expect anything less?) classy $109.2 million.

‘Paranormal Activity’ to scare up weekend business

Though 2013 ended on a high note earlier this week – domestic sales tallied out at almost $11 billion for the year – the first weekend of 2014 will likely be a quiet one.  The Marked Ones, the fifth installment in the popular Paranormal Activity horror franchise, is the only new release opening today. The first PA film was a surprise hit and a testament to the power of word-of-mouth buzz. The micro-budgeted flick, released in 2007, earned $107.9 million and is still the series’ most successful movie. Paranormal Activity 2 grossed $84.8 million in 2010, while Paranormal 3 has come the closest yet to matching the first film’s haul, raking in $104 million in 2011. Paranormal Activity 4, however, which opened in 2012, took in roughly half its predecessor’s total, earning just $53.9 million.

This time around, the filmmakers are hoping to utilize the power of demographics. The lead actors in The Marked Ones are Latino, perhaps a direct casting nod to the series’ fans: Latinos tend to make up a large percentage of horror-movie audiences. Not to mention, with the success of recent films targeted toward Latino viewers, such as Instructions Not Included, Hollywood in general seems to be wising up to the power (i.e. the willingness to spend) of this previously underserved group. Besides a shift in players, though, it’s supernatural business as usual, with previews emphasizing unsettling video footage, the franchise’s hallmark.

Pundits are predicting a haul of just under $25 million for Paranormal Activity: The Marked Ones. Expectations have been softened by the weekend’s Northeastern snowstorm, which many believe will keep viewers inside, where their VOD, DVDs and Netflix are more readily accessible.

A good portion of those who are brave enough to weather the elements in search of off-the-couch entertainment, though, will in all likelihood opt for Disney’s grand success story, Frozen. This weekend will mark the animated musical’s sixth in theatres, and it’s still going strong. Strong enough to win the No. 2 slot just beneath The Marked Ones, according to those in the know. The Hobbit: The Desolation of Smaug will probably clock in at No. 3, followed by Oscar and fan favorite American Hustle, with Anchorman 2 rounding out the top 5. Martin Scorsese’s The Wolf of Wall Street may be able to leverage recent controversy and prurient interest in its subject matter to sneak its way into the No. 5 slot, just ahead of Burgundy and his much more harmless coterie of buffoons, but given Street’s low Cinemascore rating  of a “C”, that seems unlikely.

 

‘Hobbit’ leads holiday charge, contributes to record b.o.

Five new films may have opened on Christmas day, but it seems audiences preferred to seek out known successes, rather than take a chance on novel fare. The Hobbit: The Desolation of Smaug won the weekend for the third week in a row with its $29.9 million haul, while Disney’s hit Frozen, now in its fifth week, skated past last weekend’s tough competitor American Hustle as well as Anchorman 2 to earn the second highest gross ($28.8 million). Though Smaug continues to track behind last year’s Hobbit prequel, it nonetheless joins Gravity as the only two films this year to have retained their No. 1 standing for three consecutive weekends. As for Frozen, which has surpassed even the most optimistic expectations, it boasted the third highest  fifth-weekend gross ever, just behind the $30 million Titanic earned its fifth weekend in theatres, and Avatar’s $42.8 million.

Anchorman 2: The Legend Continues chuckled its way to the No. 3 slot with $20.2 million. So far, the comedy has earned $83.7 million domestically. Will Ferrell’s long-gestating sequel should easily surpass the first Anchorman’s $85.7 million cume within the next few days.

In fourth place, David O. Russell’s American Hustle made like stars Amy Adams and Bradley Cooper and danced its way to a cool $19.6 million. The film has so far enjoyed (almost) universal critical acclaim and positive word-of-mouth. More awards nominations seem imminent, which should significantly boost its already impressive $60 million cume. Pundits believe an overall take of $100 million is likely.

The only new release to have landed within the weekend’s Top 5 – and then just barely – was Martin Scorsese’s much hyped The Wolf of Wall Street. The Leonardo DiCaprio-starrer earned $18.5 million, or $34.3 million for the five-day holiday spread. There are those who believe the film’s low Cinemascore rating of a “C” bodes poorly for its continued box office success, predicting a quick flameout within the next week or two. Others, however, think Street’s controversial depiction of stunted adolescence/hubristic debauchery will continue to draw viewers, especially if the rumors prove true and the film earns an Oscar nod or several.

Saving Mr. Banks, which has struggled to find its audience these past few weeks, finally clicked with holiday moviegoers. The true story of how Walt Disney successfully won the film rights to Mary Poppins from persnickety author P.L. Travers earned $14 million, a great uptick of 50%.

Unfortunately, with the exception of The Wolf of Wall Street, the full story of the holiday’s new releases isn’t as uplifting. The Secret Life of Walter Mitty did OK business with its $13 million weekend gross and $25.6 million five-day haul. Those figures are respectable, though they pale in comparison with past Ben Stiller hits Night at the Museum and the Meet the Parents movies. Still, at least Stiller and his collaborators weren’t part of the very, very expensive 47 Ronin, directed by and starring Keanu Reeves, which tanked with $9.9 million ($20.6 million over the five days).  They also had nothing to do with Grudge Match, a flop with $7.3 million ($13.4 million five-day), nor, thankfully, with Justin Bieber’s docu-bomb, Believe ($2 million/$4.3 million). As Mitty himself is well aware, it’s all about perspective.

Even given the aforementioned string of less-than-boffo bows, though, the day’s big news is all about 2013’s box-office success. Final numbers have yet to be tallied, but as of yesterday the domestic box office was just $1.6 million shy of the $10.837 billion record set in 2012. With today and tomorrow still to go, it’s safe to assume 2013 will be another one for the books.

Burgundy falls in the battle of the sequels

In hindsight, all those commercial spots may have been (a tad) overkill. Anchorman 2: The Legend Continues earned a solid, though not stellar, $40 million its first five days in theatres, this past Wednesday-Sunday. It grossed $26.8 million from the weekend alone, a figure that falls just shy of the first Anchorman’s $28.4 million bow. These numbers are more or less on par with what Paramount had predicted, though given the trumpeting fanfare building up to the movie’s release, many pundits are still calling it an underwhelming debut.

Their sense of disappointment may have something to do with the fact that Anchorman 2 failed to win the weekend. Instead, The Hobbit: The Desolation of Smaug once again took home the treasure, or title of the weekend’s top earner. Like its predecessor, The Hobbit: An Unexpected Journey, Smaug fell 57% its second weekend in theatres. The fantasy flick took in $31.4 million to bump its overall cume to $127.5 million. Look for second-place Anchorman to gain a little more steam this coming weekend, however. As noted on Friday, the weekend before Christmas is a notoriously slow period, while business tends to pick up considerably over the holiday. Anchorman shouldn’t slip too much over its sophomore outing, and could even tally out with as much as $120 million by the time it closes.

Frozen and American Hustle jockeyed neck-and-neck for the third-place slot for much of the weekend. The latest numbers, however, have Frozen barely eking out the lead. Disney’s bid for a return to the glories of its princess-movie heyday earned $19.5 million to Hustle’s $19.1 million. The latter is a great haul for a specialty release, and trumps David O. Russell’s The Fighter, which grossed $12.1 million when it expanded over this same weekend in 2010. If Oscar predictions prove true, Hustle will also likely benefit from an upcoming awards-season boost. The film is on track to earn roughly $100 million in total.

Saving Mr. Banks rounds out the weekend’s top 5 with $9.3 million. While the true story of how beloved children’s story Mary Poppins came to the big screen has been underperforming (Stateside, that is; author P.L. Travers’ fellow Brits have been loving the film), Banks isn’t the domestic bomb that kids’ movie Walking with Dinosaurs proved to be. The CG feature grossed just $7.3 million. As with Anchorman, business will probably pick up over the holiday, though it’s unlikely Dinosaurs will drum up more than $50 million by the end of its run.

Finally, Bollywood offering Dhoom 3 set a new record with its $3.3 million North American debut. That’s the highest opening gross ever for a Bollywood release in the United States.

Happy holidays!

 

‘Anchorman 2’ to have a classy weekend

The man who managed to make the trinity of obnoxiousness – misogyny, dimwittedness and frustratingly perfect hair – hilariously lovable in 2004 is back for another crassly classy good time. Will Ferrell has reprised his role as ‘70’s newsman Ron Burgundy for Anchorman 2: The Legend Continues, which opened wide in 3,450 locations on Wednesday.

Ferrell and director Adam McKay’s first Anchorman was by no means a box-office success, earning roughly $85 million domestically and failing to generate any international business to speak of. The film only found a dedicated audience once it was released on DVD, quickly becoming the kind of cult favorite many a high-schooler spent his, and her, lunch period quoting.

Hollywood, however, was a little slow to catch up. Anchorman may have found new life post-theatrical release, but given its tepid b.o. performance, studio execs at Paramount were initially hesitant to green-light a sequel. The fact that several of the film’s stars have become more popular over the last decade – most notably Steve Carell, who helmed his own cult hit, TV series “The Office – probably played a large role in overcoming the kind of bottom-line hesitancy that kept Anchorman 2 in limbo for years. Not that Paramount, once committed, minded waging an expensive marketing campaign on the movie’s behalf. Have all those Dodge Durango commercials piqued viewers’ interest? The weekend before Christmas is notoriously tough for new releases, but Anchorman 2 is still expected to earn between $40 and $50 million for the five-day spread.

Actually, so is The Hobbit: The Desolation of Smaug. Few pundits have been able to discuss Smaug without mentioning its inability to generate the same kind of boffo revenue as its predecessor, last year’s The Hobbit: An Unexpected Journey (even though Smaug has earned superior reviews). Yet Peter Jackson’s second Lord of the Rings prequel is still drawing sizable crowds. It wouldn’t be a Christmas miracle if Smaug managed to out-gross Anchorman 2 this weekend.

CG-animated kids’ film Walking with Dinosaurs will likely land at the bottom of the weekend’s list of top earners. Frozen continues to pose fierce competition, and will probably keep Dinosaurs from grossing more than $10 or $12 million.

Specialty enthusiasts who do not live in either New York or LA (a tough position for a specialty enthusiast) will be treated to Christmas-come-early today. Both American Hustle and Saving Mr. Banks are expanding, to 2,500 and 2,200 locations, respectively. David O. Russell’s Oscar favorite had the fourth-best per-theatre average when it opened in limited release last weekend. Given the loud buzz surrounding the flick, it should earn upwards of $15 million.

Last but by no means the least interesting, Spike Jonze’s Her, about a man who falls in love with a computer operating system (not as crazy as it sounds, considering the computer’s voice belongs to Scarlett Johansson), also bows in six locations today. The film is on track to expand wide on January 10^th.   

‘Smaug’ smolders at weekend b.o.

The Hobbit: The Desolation of Smaug performed as expected this past Friday, Saturday and Sunday, even with weather conditions that were once again less than conducive to venturing outside. The Lord of the Rings prequel didn’t match the boffo opening of its predecessor, The Hobbit: An Unexpected Journey and that movie’s $84.6 million haul, though it was still the weekend’s top earner by a Middle-earth mile. Journey raked in $73.7 million domestically, which is more or less on target with last Friday’s predictions.  Although its gross also fell short of previous December blockbusters I Am Legend, which opened to $77.2 million, and Avatar ($77 million), Smaug is tracking very strong overseas. In fact, it’s out-performing the first Hobbit territory by territory, having reaped $131.2 from 49 markets.

In second place, Disney’s Frozen continues to skate along as an unqualified success for the Mouse House. The tale of two princesses dipped 32% to earn $22.2 million, upping its domestic gross to $164.4 overall.

Many had expected Tyler Perry’s A Madea Christmas to earn that No. 2 slot, which Frozen continues to keep warm. Unfortunately, this latest outing for Perry’s wisecracking granny was a disappointment, even more so when held against the director’s other films. Madea bowed to $16 million, Perry’s third-lowest opening yet. It's the lowest opening of any film to feature Madea. Yet even with such a soft bow and those poor reviews, Perry/Madea should still have a fairly merry $50 million Christmas on his hands.

Out of the Furnace will have most likely seen its way out of theatres by then. The weekend’s No. 4 earner took in just $2.3 million after free-falling 56% from last week. So far, the film has earned an anemic $9.5 million.

Luckily, the movie’s star, Christian Bale, has another lauded project to distract him. His other, more high-profile film, American Hustle, is just beginning a successful theatrical run. Having opened in six locations, Hustle scored a great $690,000 for a per-theatre average of $115,000. Fellow awards contender Saving Mr. Banks didn’t fare quite as well, though its $421,000 haul from 15 theatres is nothing to turn up a finicky nose at. It’ll likely play better once it opens wide this Friday.

The ‘Hobbit’ to tower over ‘Madea’

The Hobbit: The Desolation of Smaug and Tyler Perry’s A Madea Christmas will go head-to-head at the box office this weekend, although the matchup is not exactly a nail-biter. As the second prequel in the incredibly popular and successful Lord of the Rings franchise, Hobbit is pretty much guaranteed a stronger bow. Last year, The Hobbit: An Unexpected Journey, Smaug’s predecessor, earned $300 million domestically and an unearthly $1 billion worldwide. Critics, however, didn’t love it, and even fan reactions were mixed, certainly in comparison with the kind of accolades heaped upon director Peter Jackson’s Rings trilogy. Journey’s success was largely due to its ability to leverage the popularity of these films, while Smaug has a more difficult road ahead of it as it works to prove it’s better (more fun, less dragging) than its predecessor. Luckily, critics seem to think it is. The Desolation of Smaug will probably earn $15 million less than Journey and open to around $70 million or so. The fact that such a staggering gross would still be considered a qualified success speaks to the ridiculous earning potential of – and ridiculous expectations surrounding – these movies.

Though it isn’t expected to trump The Hobbit, Madea’s box-office odds are still looking pretty merry. Tyler Perry’s A Madea Christmas is the director’s 14th movie in the past eight years. Eight of Perry’s 13 movies have opened to $20 million or more. A more fun fact: The only other directors to have had as many $20 million openings are Robert Zemeckis, who has had nine, and Steven Spielberg, who can boast 11. In total, Perry’s oeuvre has earned $674 million domestically, with his top three films all featuring his Madea character, or Perry dressed up as a smart-mouthed granny. Odds are Madea will chuckle up a little less than $30 million.

Frozen and The Hunger Games: Catching Fire are still going strong and will probably land at nos. three and four, respectively. Specialty enthusiasts and Academy Awards speculators, though, are more concerned with Disney and Jennifer Lawrence’s other movies opening in limited release this weekend: Saving Mr. Banks and American Hustle. Viewers are expected to be drawn in like moths to the Oscar-gold flame surrounding these two. Awards buzz is thick around Lawrence, who plays a broadly cockamamie housewife in Hustle, and Emma Thompson as the persnickety Mary Poppins author, P.L. Travers, in Banks. The latter film is opening in 15 locations ahead of its wide release next weekend, while Hustle will screen in six theatres.

Trailer for 'The Hobbit: The Desolation of Smaug' offers peek at Tauriel character

Warner Bros.' Man of Steel is coming out on Friday, so it only makes sense that the distributor would release a trailer for The Hobbit: The Desolation of Smaug to play before showings of the tentpole. The trailer for the next Hobbit released on the web today, and it promises more of the same pleasures as the first film, while also suggesting a slight darkening in tone, as the team led by Bilbo Baggins takes on Smaug, the dragon voiced by Benedict Cumberbatch (who's also the villain in this year's Star Trek Into Darkness)

The biggest surprise in the trailer is the presence of another female character, the elf warrior Tauriel, played by Evangeline Lilly. J.R.R. Tolkien was a man of his times, and his books are completely devoid of female characters. The absence of an entire gender feels particularly stark when you compare it to the fantasies of a modern generation--J.K. Rowling's Harry Potter series and George R.R. Martin's Game of Thrones. Turns out that Tauriel is actually an invention by Peter Jackson and his wife and producing partner Fran Walsh, who take liberties with Tolkien's non-gendered reference to an "elven guard."

One of the things I liked about The Hobbit was the fact that it wasn't as dark as the Lord of the Rings
series. If anything, the lightness and child-friendly feel helped
contextualize the blockbuster Lord of the Rings trilogy by expanding the scope of Middle-earth. But that also seemed to be part of what left some viewers
cold--that and the dragged-out scenes that helped expand a single book
into three movies. The first Hobbit earned over $1 billion worldwide. The question for Smaug, which will come out this December, is if this middle child of a film can sustain the curiosity of viewers.